Jobber D Selling and Sales Management 11ed 2019
General:
Name: Jobber D Selling and Sales Management 11ed 2019
Format: pdf
Size: 20.85 MB
Book:
Title: Selling and Sales Management PDF eBook
Author: Jobber, David
Language: polski
Year: 2024
Subjects: Business, Management & Leadership, Marketing & Sales, Marketing & Sales Management, Sales
Publisher: Pearson Education Limited
ISBN: 9781292731407
Total pages: 496
Description:
This sales management text covers topics such as direct marketing, computer aided sales support, trade marketing, major account selling and forecasting. It includes a range of examples and cases as well as exam questions for student self-testing.
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