Persuade – The 4-Step Process to Influence People and Decisions
General:
Name: Persuade – The 4-Step Process to Influence People and Decisions
Format: epub
Size: 3.41 MB
Book:
Title: Persuade
Author: Andres Lares, Jeff Cochran, Shaun Digan
Language: English
Year: 2021
Subjects: Business, Nonfiction, Economics
Publisher: Wiley
ISBN: 9781119778516
Total pages: 227 str.
Description:
Transform your ability to persuade and negotiate with this practical new resource
In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.
In this important book you’ll discover:Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions Real world examples and practical exercises to illustrate and practice the concepts discussed A fun yet rigorous approach of a complex subject that can be practically applied in any business situation
Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who…
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