New Scientist Essential Guide – Issue 21 2025
General:
Name: New Scientist Essential Guide – Issue 21 2025
Format: pdf
Size: 27.81 MB
Book:
Title: Sonic Btanding An Essential Guide to the Art &&& Science
Author: Jackson
Language: polski
Year: 1403
Subjects: N/A
Publisher: Wydawnictwo: Palgrave Macmillan
ISBN: 1403905193
Total pages: 100
Description:
Brands have become very important as sources of value and as a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands. This book defines a new competitive arena in the creation and development of brands sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area.
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